Passion gets you started, but strategy keeps you going.
Successful entrepreneurs know that in order to pursue what they love, they have to be smart and strategic about how they operate their business.
And a business cannot operate without money.
Money can be an uncomfortable topic, but it’s a necessary part of entrepreneurship.
While I love my job and consider myself blessed to work with clients and write new content all day long, Elle & Company is a business, not a hobby.
In order to keep things running and bring in a steady income, I’ve had to be strategic and intentional about how I generate a profit from this business (especially to start pursuing it full-time).
And the best, most reasonable way I’ve been able to do that has been through creating multiple streams of income.