010: Why I deleted 7,000 subscribers from my list

I know the title of this Ellechat sounds crazy.  We all try so hard to grow our lists; why would I ever delete over 30% of my subscribers?! 

No it wasn’t by accident. It was a strategic move that’s actually helped my list and increased my engagement. And I have the stats to prove it.

I’m sharing those stats, along with the reasoning behind this seemingly crazy move, in this week’s Ellechat. Join me!