Business

Follow up: Big Things I'm Doing Differently in 2018

Follow up: Big Things I'm Doing Differently in 2018

“A goal without a plan is just a wish.” ― Antoine de Saint-Exupéry

I always start out the year with high hopes and great aspirations (as evidenced by my last few blog posts and emails).

I love planning and goal setting, but it’s often the easiest part of the process. It’s fun scheming up ideas and making plans; it’s much harder to actually take action and bring them to fruition.

So in today’s post, I’m following up on my goals and plans from last year and giving you a transparent look at how they panned out.

Planning For Your Most Productive Year Yet

Planning For Your Most Productive Year Yet

The New Year marks a clean slate. It’s prime time for planning and goal setting, and while you may plan and set goals with good intentions, you won’t be able to carry them out if you aren’t productive. So in this first Ellechat podcast episode of 2019, I’m sharing 7 of my best productivity tips to help you start this year off on the right foot and actually make progress toward your business goals.

My Pared-Down Approach to Planning and Goal Setting

My Pared-Down Approach to Planning and Goal Setting

It’s that time of year!

Tomorrow marks the start of 2019 and I don’t know about you, but I’m ready for the fresh start and clean slate that January 1st brings.

I’ve tried my hand at many different goal-setting planners, journals, and apps for both business and personal use in the past, like the Best Self Journal, Cultivate What Matters PowerSheets, and the 5 Second Journal. And all of them worked well for the season I used them in.

But this year I’m paring down and taking a slightly different approach to setting goals, mapping out my time, and keeping up with my schedule.

7 Things I'm Doing to Prepare My Business for the New Year

7 Things I'm Doing to Prepare My Business for the New Year

I know there’s nothing magical about January 1st.

But every time December rolls around, I can’t help but look forward to the fresh start that a new year brings. Especially this year.

2018 was a year of many firsts for us with having our first baby and buying/renovating our first house, and I underestimated how long it would take to get into a regular rhythm for Elle & Company.

Now that my son is 8 months old and we’re all moved into our house, I finally feel like we’re reaching a new normal. The new year couldn’t be coming at a better time.

But before I dive into some exciting new ideas and projects, there are 7 things I’m doing to tie up loose ends, cap off the year, and start 2019 with a clean slate.

A Behind-the-Scenes Look at Elle & Company From My Assistant's Perspective

A Behind-the-Scenes Look at Elle & Company From My Assistant's Perspective

Hi! My name is Marisa and I am one of Lauren’s assistants. I graduated with my degree in Public Relations and Marketing in 2015. I currently work full time as a Communications/Marketing Specialist in higher education (at my alma mater) and work for Elle & Company as the Content Marketing Manager part time.

Like you, I used to avidly read the Elle & Company blog.

I first stumbled across Elle & Company in the Fall of 2015 when I was researching SEO for Squarespace.

I came across The Truth About Squarespace SEO blog post and instantly become obsessed with reading all of Lauren’s blog posts and soaking in her colorful graphic design style all over her website.

As I continued to devour blog posts, I came across 20 Business Tasks You Could Be Delegating and I thought to myself, “Hey! I could do/have done all of this stuff.”

In a moment of bravery, I reached out to Lauren, pitched myself, and asked her if she needed an assistant. At the time, she had just hired her first assistant, Jenny, and wasn’t looking to hire someone else so quickly.

So I continued to read her blog posts and newsletters, I subscribed to the Library, and I tuned into Ellechats when I could.

About a year went by and Lauren had just launched her Freelance Academy course for the first time and I wondered if she could use any extra help. So I emailed her again, thinking it would be a long shot.

But to my surprise she emailed me back within an hour with the craziest story! She had been meaning to reach out to me for weeks to see if I might still be interested in the assistant position - she even had the email sitting in her drafts folder but had been too busy to push send.

Before I started freelancing for Elle & Company, I was so curious as to how Lauren ran things behind the scenes and always wished she would share more “intimate business details”. Now that I’m on the other side, I constantly see requests from readers for this very thing. So today I’m taking you “behind the scenes” to talk to you about Elle & Company from my perspective.