The Archives

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February 2016

Featured

A Step-By-Step Guide for Choosing the Right Squarespace Template

Exciting Changes to the Elle & Company Website (And Why We Made Them)

40 Ways to Use Adobe Illustrator to Improve Your Blog and Business

How to Create Eye-Catching Blog Post Graphics

January 2016

Featured

40 Easy, Engaging Video Content Ideas for Your Creative Business

Why You Should Be Using Infographics for Your Business (And How to Create Them)

3 Key Benefits of Using Photos to Promote Your Offerings

7 Tactics to Help You Get to Know Your Ideal Customer

How to Create a Winning Concept for Your Marketing Campaign

14 Genius Visual Marketing Campaigns

1 Key Reason Your E-Course Isn't Selling

December 2015

Featured

How to Create the Quintessential Editorial Calendar

How to Create Catchy Headlines

November 2015

Blog

Brand + Website Design for What Olivia Did

20 Business Tasks You Could Be Delegating

The Ins and Outs of My Squarespace Client Design Process

Brand + Website Design for Jen Neal Photography

Clever Solutions to 4 of Your Biggest Blogging Hang-Ups

Top 10 Tips for Aspiring Graphic Designers

October 2015

Blog

The Glaring Issue with Using Social Media for Business

How to Implement My 2-Week Design Process (Video!)

6 Engaging Ways to Humanize Your Online Business

September 2015

Featured

24 Time-Saving Hacks for Busy Entrepreneurs

Getting Your Blog Organized with Trello

How Your Site Traffic and Income Go Hand-in-Hand

7 Creative Content Ideas for Your Mailing List

5 Benefits of Scheduling Social Media (And Our Buffer Strategy)

3 New Elle & Company Brands + Websites

The Reveal of Our Big, Secret, Exciting Project

5 Easy Ways to Customize Your Squarespace Website

August 2015

Featured

A Helpful Guide for Utilizing Twitter Chats

New Brand + Website Design for Reveleigh & Co.

New Brand + Website Design for Amanda Jameson Weddings

8 Ways to Enhance Your Website’s User Experience

8 Reasons Your Business Needs a Cohesive, Well-Designed Brand

A Helpful Step-By-Step Guide for Creating Client Homework

How a Simple Mind-Shift Can Drastically Change Your Business

July 2015

Featured

New Brand + Website Design for Prairie Letter Shop

New Elle & Company E-Course Dates and Details!

The 6-Step Guide for Launching Your First E-Course

How I Work from Home and Stay Productive

How Passive Income Allows You to Work Smarter, Not Harder

12 Proven Methods for Increasing Your Blog Traffic Today

Give Yourself a Break

How to Create a Buying Frenzy for Your Online Product

June 2015

Featured

How to Create an Autoresponder for Your Mailing List

How to Sell Anything to Anyone, Anywhere

4 Tangible Ways Our Website Updates Can Benefit You

15 Easy Ways to Grow Your Blog Tribe

Can Your Site Survive with Fewer Blog Posts?

My Process for Creating Custom Client Logos

New Brand + Website for Cinnamon Wolfe Photography

Setting Up Google Analytics in Squarespace

6 Simple Ways to Organically Grow Your Instagram Following

How to Create High Quality Content

New Brand + Website Design for Lori Hedrick Photography

How I Landed 2 Job Offers in 1 Day

8 of My Biggest Business Struggles (And How I've Overcome Them)

What Caused My Biggest Business Fail (And An Update On Our 100k Goal)

May 2015

Featured

To Leslie: 3 Reasons Why We Focus More on Site Traffic Than Our Email List

Striving to Be Remarkable - A Review of Purple Cow by Seth Godin

How to Create SEO-Rich Content

New Brand + Website Launch for Magnolia Media PR

The Facts About You (Our 2015 Survey Results!)

25 Things I've Learned from Blogging 5 Days a Week

The Many Uses of the Squarespace Summary Block

Five of My Greatest Design Challenges (And How I've Overcome Them)

How I Generate a Consistent Income from My Freelance Business

We Want To Hear From You!

New Brand + Website Design for Real Food Whole Life

How Client Homework Revolutionized My Workflow

Setting Up Shop in Squarespace

How to Create the Quintessential Instagram Feed

12 Ways to Network Authentically

How I Organize My Client Workflow

A Backward Approach to Product Launches

How to Brand Your Pinterest Boards

Surprising April Analytics in Our Journey to 100k Visitors

How I Design a Full Brand and Website in Just 2 Weeks

April 2015

Featured

Getting Started with Adobe Lightroom

How I Grew My Twitter Following by 476% in 3 Months

7 Things My Dad Taught Me About Business

11 Ways to Create Hype Around a New Launch

A Simple Solution for Instagram's Biggest Business Dilemma

How to Edit Photos Like a Pro

My No-Fuss Formula for Pricing My Services

How to Create a Brand Style Guide

Why You Don't Need a College Degree to Run a Successful Creative Business

7 Books That Could Shape the Direction of Your Business (And a New Elle & Company Series!)

How to Create Your Own Niche

1 Clever Way to Streamline Your Client Process

How to Successfully Blog for Business

The Most Helpful Software Suite for Bloggers and Creatives

10 Things I Can't Blog Without

A Step-By-Step Guide for Creating Infographics

My Secret for Rapidly Growing My Business

4 Reasons Why You Should Never Turn Down a Paying Customer

Our Journey to 100,000 Unique Blog Visitors

This One Site is My Largest Blog Referral (And How to Make it Yours, Too)

New Brand + Website Design for Ali Mac Photography

How to Get First-Time Visitors Hooked On Your Blog

March 2015

Featured

How Our Business Got Off the Ground

4 Simple Ways to Establish Your Personal Brand

How to Set Up Blog Archives in Squarespace

New Brand + Website Design for Minky & Prickett

Creative Entrepreneurs: Don't Make These 15 Common Business Mistakes

9 Ways to Get the Most Out of Old Blog Content

Why Instagram Doesn't Convert

8 Common Misconceptions About Content Marketing

The Psychology of Color in Branding

The Ins, Outs and Advantages of Using MailChimp

10 Ways to Make Your Blog Content Stronger

How to Get the Most Out of Your Stock Images

Getting Started with Google Analytics

New Brand + Website Design for Sincerely Amy Designs

How to Come Up With 60 Original Blog Post Ideas in 30 Minutes

How to Deal With Trolls, Haters and Copycats

How I Got Featured on The Glitter Guide

A New E-Course From Elle & Company!

Get with the Facts: How Google May Turn Your Blog's SEO Upside Down

5 Ways to Boost Your Productivity

Feb 2015

Featured

Blogging with Squarespace

50 Motivating Quotes for Business and Blogging

7 Practices to Take You from Freelance to Full-Time

The Do's and Don'ts of Logo Design

One Creative Way to Foster Community Around Your Blog

A Look Inside Squarespace Metrics

4 Ways to Keep Your Email Inbox Under Control

New Brand + Website Design for Bulloss Photography

What I Learned from Gaining 3,000 Instagram Followers in One Day

30 Ways to Generate Buzz for Your Blog

The Truth About Squarespace SEO

10 Practical Steps for a Streamlined Brand

Share Your Secrets

How to Create a Clean & Cohesive Inspiration Board

Are You Overthinking Your Email Campaigns?

Using Squarespace Blocks

The Best Times to Post to Social Media

7 Ways To Keep Visitors on Your Site Longer

Why Branding Matters

SEO Made Simple

January 2015

Featured

Setting Up Pages & Navigation in Squarespace

Why and How to Educate Your Clients

4 Secrets for Exponential Blog Growth

5 Things I Learned from Speaking at My First Conference

Brand + Website Design: Southern Charm Events & Planning

So You Jumped on the Squarespace Bandwagon...Now What?

The Basics of Visual Hierarchy (And Why It's Important For Your Website!)

My Process for Creating & Publishing Blog Posts

Rethinking My Twitter Strategy

Are You Overlooking This Important Aspect of Branding?

8 Reasons You Should Jump on the Squarespace Bandwagon

7 Ways to Make Money Blogging (Apart From Sponsorships)

Why I Don't Accept Blog Sponsors

My Top 23 Favorite Fonts

How I Create Graphics for My Blog & Business

How to Blog When You Hate to Write

12 Lessons I Learned from My First Year of Business

New Brand + Website Design: Wit's End

8 Things Your Blog's Analytics Are Trying to Tell You

How to be Taken Seriously as an Online Business Owner

5 Characteristics of an Iconic Logo

December 2014

Featured

Top 10 Favorite Blog Posts of 2014

How to Build a Loyal Blog Audience

My Simple Method for Coming Up With Original Content

The 411 on Type (And Why You Should Care About It)

What Every Blogger Ought to Know About Bloglovin'

Photoshop or Illustrator?

Social Media is Changing (And 3 Free Marketing Alternatives)

10 Design Facts You Probably Never Knew

Top 10 Blogging Mistakes to Avoid

How Almost Getting Sued Helped My Business

7 Tips for Creating a Credible, Trustworthy Website

8 Popular Logos with Hidden Meanings

3 Reasons Why Eye-Catching Blog Images Matter (And My Secrets for Creating Them!)

4 Tips for Finding Your Blogging Niche

New Brand + Website Design: The Bloom Workshop

Unexpected (And Exciting!) Changes to My 2015 Branding Process

November 2014

Featured

50 No-Fluff, Content-Rich Blog Post Ideas

The Final Step in My Creative Process

Top 10 Design Mistakes to Avoid

Back to the Drawing Board (Step 4 of my Creative Process)

6 Reasons Why I Blog (and why you might want to, too!)

How to Use Pinterest to Increase Your Blog Traffic

Brand + Site Design: Andrea Pesce Photography

The Most Difficult and Time-Consuming Step in My Creative Process

October 2014

Featured

4 Things I Wish I Had Known When I First Started Blogging

A step-by-step blog series on a designer's creative process! // Elle & Company

Step Two of My Creative Process

The First Step in My Creative Process

A Look at My Creative Process

Brand + Blog Design: Grace to be Free

September 2014

Featured

5 Tips for Successfully Juggling Multiple Projects

My Instagram Philosophy

August 2014

Featured

10 Things I Can't Design Without

How to Start a Blog: Why I use Squarespace

How to Start a Blog: Choosing a Name

July 2014

Featured

The What & Why of Branding

How to Start a Blog: Growing Readership

How to Start a Blog: Creating a Loyal Audience

How to Start a Blog: Creating Quality Content

How to Start a Blog: Finding Your Niche

June 2014

Featured

Tips for a Well-Designed Resume

How to Start a Blog: My Story

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